APM Curriculum

Our curriculum

  • Getting started

    In person kickoff with the mentors

    What is product management

    Managing your time as a PM

  • What to build

    Understanding your customers

    Measure what matters

    Writing user stories

  • Prioritizing

    The lean startup

    Prioritizing features

    Roadmapping

  • Working together

    Working with UX and Design

    Working with Engineering

    Working with customer facing teams

    Working with data and analytics

  • Go to market

    Positioning

    Customer engagement

  • The next level

    Business and product strategy

    Communication and influence

    Difficult conversations

    Closing Panel: Ask me anything

Session format

The exact format of each session depends on the mentors that are leading it. That said, each session usually includes the following aspects:

  • Pre-reading in advance

  • Quick discussion on pre-reads and questions

  • Exercises and activities

  • Debrief on exercise

The thesis of the program is that there are many ways to approach key issues in product management and that the best PMs use judgement and creativity to tailor their approach to the needs of the company. The goal for the learning environment is therefore to create a safe space for conversation and inquiry between all members of the community.

Takeaways from previous sessions

Join the next cohort as mentor or mentee